What does it mean to be a Creative Agent?
What does it mean to be a Creative Real Estate Agent?
Los Angeles is the home to many facets of creativity from the ever growing and flourishing Film/TV industry, to our innovative doctors who are constantly dreaming up new ways to solve the world's ailments, or our burgeoning tech industry. Angeleno’s embody the relentless creativity and vibrant individuality requiring specific agency, knowledge and experience to find the perfect home in the perfect neighborhood. This is just one tiny piece in the life of being a creative real estate agent. Marketing and creative agencies often assist real estate firms to determine their larger marketing strategy. Similarly, creative agencies are tasked to help real estate firms develop their brand identity, those demonstrated qualities that make your brand and your properties unique and ready for the market.
For homeowners looking to sell, a creative agent offers the same benefits as a real estate agent or creative agency, while also offering some of the benefits creative agencies offer to real estate companies. A creative agent knows when you are selling your home, how your house stands out from the pack and has the passion to market it in new and innovative ways. A creative real estate agent isn’t just selling the space, but the spirit and energy of the home, presenting your home in a way that makes it speak to someone so they can envision it as theirs. This has statistically proven to yield higher sales prices, greater public interest and ultimately greater profit for the seller.
For buyers and sellers alike, a creative real estate agent offers the unique perspective of a creative artist in the real estate sector. Working with an agent in a purchase that does not understand key attributes in a low inventory/seller’s market may not yield the desired result… How to offer and why? How will my offer stand out from the rest in a multiple offer scenario?
Many new home buyers, especially in a city like Los Angeles, are looking for a home that can accommodate not only them and their family, but their creative pursuits. To that end, a creative agent can help new buyers find a home that features potential studio spaces, and help sellers who have already developed these creative spaces sell their homes to appropriate buyers.
What Does A Creative Real Estate Agent Offer?
Most buyers and sellers rely on their real estate agent to navigate the technical intricacies of the real estate transaction and leverage their experience to help their client get the most out of the sale. A creative real estate agent brings a more personal understanding to any transaction.
In today’s fast-moving Los Angeles real estate market, a real estate agent needs to leverate his creative initiative in order to make the buying and selling process smooth and anxiety-free for both parties, buyer and seller. This comes from a combination of superlative experience in the sector, and a genuine interest in people and seeing to their needs in the pursuit of their dream home.After all, buying a home isn’t a simple purchase: it’s a life decision. You’ll want a creative realtor on your side to help you make the most out of the process to achieve the absolute best deal in a purchase, and ensure you the most money possible for your home sale. Sellers can also feel assured that their agent knows what’s truly special about their home and will be making sure they get the very most out of the sale.A creative agent is also a creative themselves, and will know how to present your property to potential buyers in relatable, engaging ways. From high-quality branded video tours of the property to detailed concierge services to help prepare the home for sale - the creative real estate agent is familiar with the optics side of real estate, as well as technical and legal concerns.
Finally, in a fast growing and intensely busy city like Los Angeles, a creative agent can help new potential homeowners find a space that will suit their needs perfectly. Whether you’re looking for a house with lots of natural light for an artist or a house with a proper finished basement in which to build a home recording studio, a creative real estate agent is someone already familiar with the needs and preferences of creative professionals, and can work to find potential homeowners the perfect space to truly make their own..
We Want To Help!
Mike McGill has a love and passion for this city and the homes, food, architecture, parks and experiences that make Los Angeles the best city to call home. Mike specializes in the flourishing neighborhoods of Silver Lake, Atwater Village, Los Feliz, Echo Park, and Eagle Rock. Bringing experience both in the marketing sector and the professional music world, Mike is dedicated to giving all of his clients the care and dedication they deserve as they buy their dream home or sell their loved properties. With this unique combination of experience, as a creative agent Mike has helped dozens of Los Angeles families and artists find a home that is truly theirs.If you’d like help buying or selling your home, we’d love to help. Reach out and start your conversation with him today!
